Give discounted prices to your regular members and they will always come back to your Internet Cafe for your services.
Training Sales Forecast Cyber crimes have led to a lot of companies and individuals investing more in cyber security in order to protect their data and sensitive information. Our location in Mountain View — California is very strategic as we are in one of the tech communities and so have a lot of opportunity to generate the necessary revenue that will not only sustain our business but have us making enough profits in our first six months of operation.
We however carried out a critical examination of the cyber crime market cum software and tech industry in order to determine our chances in the market and what our sales forecast is likely to be.
In conducting our sales forecast, we made use of information and assumptions from similar start-ups not only here in Mountain View but also in other tech communities here in California.
Therefore, the sales projections for Kaboosh Tech based on the data and information gathered are as follows; First Fiscal Year-: Our projected sale is very moderate compared to what we are actually going to make but we chose to be on the safe side.
Should however any of the assumptions change, the sales projected figures would either increase or decrease. Marketing and Sales Strategy Marketing is a very important aspect for any business either new or existing as this is where revenue for the business is not only generated in order to sustain and grow the business, but awareness for both existing and new customers for the business is created as well.
The importance of marketing has seen businesses keeping a separate budget and creating marketing policies and strategies that will allow it to stand out in the market place. In view of this, we are conducting a thorough marketing strategy that will enable us know who our target market is, what it is they want from us, and what we should expect from them.
The marketing research is also essential because it would allow us know what strategies would be effective in the short and long run and how much we would need to set aside as a marketing budget that will allow us compete favorably against our competitors.
In this regard, we have engaged the services of a reputable marketing consulting firm here in Mountain View who have dealt with firms such as ours and created marketing strategies that were effective for them. Our choice of using a marketing consulting firm rose from the fact that as this is an intensely competitive industry, we would need all the help we can get to position our business to a standard that will allow us to achieve all our goals and objectives.
We also intend to empower our marketing and sales team to ensure that marketing strategies created for the firm are in line with our core values, goals and philosophies and will seek to promote our brands at all times.
Our marketing team has the right therefore to modify or remove ineffective strategies that might harm the firm in the long run. While publicity and advertising is very important for any business, knowing the right strategies to use due to the nature of the business will ensure that corporate goals and objectives are easily adhered to.
In regards to this, we have engaged the services of a reputable publicity consulting firm here in Mountain View — California with the right knowledge and expertise to help us draft strategies that will not only promote the brand of our company, positively communicate our brand and allow us stand out but one that will allow us to compete favorably against our competitors.
Because of how competitive the market is, we intend to offer discounted price on some of our products as well as other incentives for the first two months of operation in order to increase the awareness for our product and attract more customers to purchase from us.
Even though we would be offering a discounted price, our analysis has shown that while we might be having a low gross margin, we would not be running at a loss. Payment Options Due to the high value we have for our customers and how sweet we want their experience at our company to be, we at Kaboosh Tech have come up with different payment options that will suit all our various customers and whatever preferences they might have.
Therefore, the payment options that we intend to make available to our various clients are; Cash payment Payment via online payment portal Payment via Point of Sale POS Machine Payment via bank draft Payment via credit card Payment via crypto-currency The above payment options were deliberately chosen to be able to cater to the diverse needs of our clients and they suit our business too.
We intend to assure our customers that these platforms will work smoothly without hitches of any sort. Start-Up Expenditure Budget The cyber security business is not such a hard business to start but if however you intend setting up a business that is standard then you would need to spend a bit more in ensuring that the most important aspects are well covered.
Mostly the bulk of the capital would be used in procuring equipment, leasing a facility, buying a van and paying the salaries of employees for a defined period of time.
It should be noted that the bulk of the capital will go into leasing a facility for a period of five years, paying the salaries of employees as well as utility bills for a period of three months, purchasing a van for official errands as well as getting the necessary equipment to start our cyber security business here in Mountain View — California.
Due to the fact that we do not intend to seek for an external investor to be part of our business, we will therefore source for funding from other sources. The following are the different areas where we intend to source our start-up capital from; Generate part capital from personal savings and sale of stocks Source for part capital from online crowdfunding sites Apply for loan from commercial bank N.
Cyber Security Business Plan — Sustainability and Expansion Strategy Ensuring that our business not only exists but is sustained for as long as we want to remain in business is a priority to us and we have therefore concentrated on the factors that we know will enable us sustain and expand our cyber security business here in Mountain View — California.
The factors that we intend to concentrate on are ensuring that we build the right business structure, engage in effective publicity and advertising strategies, as well as ensure that we retain a high percentage of our clients. Finally, we understand that without our customers, our business is going to fail, and so we pay a high amount of attention to our customers.
We understand how important they are to our business and we will ensure that all employees adopt an excellent customer culture. Completed Opening of Corporate Bank Accounts: Completed Opening Mobile Money Accounts: Completed Opening Online Payment Platforms: In Progress Application for business license and permit: Completed Purchase of Insurance for the Business: Completed Conducting Feasibility Studies: Completed Generating capital from family members: Completed Applications for Loan from the bank: In Progress Writing of Business Plan:sponsored by Business Executives for National Security (BENS) and executed by Booz Allen Hamilton, brought together over plan to effectively manage cybersecurity and facilitate public awareness and Hamilton developed Cyber Strategic Inquiry (CSI’08).
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